We are delighted to be able to say that we have been successful in continuing our matrix accreditation. This is a mandatory requirement for our work. The matrix Standard is the Department for Education’s standard for ensuring the quality of the delivery of high-quality information, advice and guidance.


We had some fantastic feedback from stakeholders as part of the process including:

  • I work for Primary Goal as I really believe in what they are trying to do (employee)

  • I struggle with my confidence but my work based coach helps me to believe in myself (learner)

  • Primary Goal team are a joy to work with (partner)

  • Primary Goal are helping us to drive change in our school (learner)

  • There is a clear focus on information, advice and guidance (IAG) all the way through the Primary Goal journey which is mirrored in their mission statement and this is very rare indeed (Matrix)

Thanks so much to our staff, learners, and employer partners for their support in the assessment.

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Primary Goal aims for every learner to receive the highest quality learning experience, enabling personal growth and the opportunity for further career and study progression.